10 Tips and Tricks for Improving SEO on Your WordPress Website in 2022
See More
1. See what Google sees
See what Google sees with the feature-rich plugin Yoast.
It provides instant analytic feedback on your content so you’ll quickly discover if keyword placement follows best practices, images are properly tagged, and your posts have a favorable readability rating.
It also gives you a preview to see how you’ll
LearnMore
1. See what Google sees
show up in the SERPs and whether your focus keyword appears in the title, content, and meta description.
LearnMore
2. Optimize all your images with alt tags
Optimize all your images with alt tags (you’ll see this field when you upload the image file).
High-quality images on your business website not only enhance customer experience, but Google considers images when indexing.
Since computers only read words, make sure
LearnMore
2. Optimize all your images with alt tags
Google can find your photos by using keyword-rich titles.
You will rank higher if you name your image “womens-purple-sandel” than if you use standard file names like “IMG0002309.”
Avoid duplicate content. Check your site to make sure that every URL has unique content because you’ll
LearnMore
2. Optimize all your images with alt tags
be penalized if the same content is used more than once.
For example, don’t use the same product description on the pages for “women’s shoes,” “women’s blue shoes,” or “women’s footwear.”
LearnMore
3. Use WordPress categories strategically
Like tags, categories help you organize related posts.
They also provide clues for readers about article content and make it easy for site visitors to find relevant posts on similar topics.
Tags are totally optional (although we don’t recommend you opt out), but categories are required in WordPress.
LearnMore
3. Use WordPress categories strategically
Learn more about the difference between categories and tags on this WordPress page.
In keeping with the shoe theme, categories might be “footwear” and “women’s shoes” and tags would be “blue” and “slip-on.”
LearnMore
4. Create effective permalinks
Research confirms that while numbers in a post title entice readers to click through to read an article, they don’t factor into the ranking algorithm for your business website.
So keep your slugs short — preferably five words or less.
If you’re posting content titled “10 Trending Shoe Styles for Summer,” shorten
LearnMore
4. Create effective permalinks
your permalink to “trending-shoe-styles-for-summer.”
Remember to use hyphens and not underscore markings since Google considers an underscore as an extension of the word and this can confuse the bots and reduce pagerank.
LearnMore
5. Exploit relationships (but only in this context!)
It’s important to build a beautiful, functional website, but you also have to manage your online relationships to stay ahead of the competition.
Linking gives you that advantage.
WordPress gives you out-of-the-box functionality, such as blogrolls and pingbacks, to help you establish connections.
LearnMore
5. Exploit relationships (but only in this context!)
Pingbacks notify the author of an article or press release of theirs that you’ve linked to on your site.
Trackbacks signal an author that you’ve mentioned her work, even if you didn’t include a direct link.
It’s important to monitor theses mentions and links so you know which external content is influencing your rank.
LearnMore
5. Exploit relationships (but only in this context!)
Google considers these relationships when considering how “popular” your business is on the web with searchers, industry associates, and competitors.
LearnMore
6. Choose your web hosting partner wisely
If your business website is down, Google can’t find you, and if it can’t find you, it can’t index your pages.
Investing in a reliable hosting service is a critical part of encouraging organic search traffic.
Bluehost offers hosting plans optimized for WordPress users.
LearnMore
7. Create a sitemap in XML
Make it easy for Bing, Google, Yahoo, and other search engines to crawl your business pages with a sitemap generator.
Just drop your complete URL into the text box, select the best-fit answer to three questions, and wait while the generator creates your optimized sitemap.
LearnMore
8. Write effective titles and meta tags
If writing effective titles and meta tags is difficult for you, you’ll love the Platinum SEO Pack plugin, which helps you optimize pages and post content for SEO.
And it automatically generates meta tags to ensure that your content gets indexed by the search engines.
LearnMore
9. Stop keyword stuffing
Rising to the top of the organic search result pages won’t happen if your keywords don’t fit naturally within the context of your website content.
Resist the urge to include phone numbers, geographic information, and awkward keyword strings that don’t add value to your posts.
There are many keyword generation
LearnMore
9. Stop keyword stuffing
tools out there that work well with WordPress.
LearnMore
10. Avoid duplicate content
Check your site to make sure that every URL has unique content because you’ll be penalized if the same content is used more than once.
For example, don’t use the same product description on the pages for “women’s shoes,” “women’s blue shoes,” or “women’s footwear.”
LearnMore
Want to promote your site quickly and for free, but don't know where to start?Learn more about website promotion and making money online by visiting our website